# How legible is your brand to AI?

> A free, no-signup audit. Enter your URL — we read your public site and score how clearly LLMs and AI agents can identify, reproduce and represent your brand.

Run it at [https://www.brainhuggers.com/audit](https://www.brainhuggers.com/audit). No account · No email · Report at an unguessable link + PDF

---

## The problem

### When someone asks an AI about your brand, it answers from your site.

It doesn't call you. It reads what you've published — your copy, your structure, your metadata, your assets — and fills the gaps by guessing. This audit shows you how clearly it can read you, **before it guesses.**

## How it works

01. **Crawl** — We read your public site the way a machine does — copy, structure, metadata, assets. No login, nothing you don't already expose.
02. **Score** — Language models assess what we found against a fixed six-part rubric. Every score is computed in code, not vibes.
03. **Share** — You get a report at an unguessable link, plus a PDF. Send it to your team. Re-run it after you ship changes.

## What we score

01. **Voice & Tone Clarity** — Can an AI reliably reproduce new copy in your voice?
02. **AI Discoverability** — Can an AI explain your positioning in one sentence without hallucinating?
03. **Prompt Translatability** — Do your guidelines convert cleanly into an LLM system prompt?
04. **Asset Machine-Readability** — Are logos, colours, type and structured data machine-consumable?
05. **Agentic Commerce Readiness** — Would AI shopping agents surface and price you correctly? N/A for non-commerce brands.
06. **LLM Round-Trip Fidelity** — Do distinctive brand attributes survive generate → reconstruct → compare?

## Sample report

_Illustrative example only. acme-studio.com is not a real customer and 7.4 is not a real score — this block exists to show the shape of a report, not a finding._

Overall **7.4/10** — AI-Capable. Machines can identify you and mostly get you right. Sharp on voice; soft on machine-readable assets.

| Dimension | Score |
| --- | --- |
| Voice & Tone Clarity | 8.1 |
| AI Discoverability | 6.8 |
| Prompt Translatability | 7.5 |
| Asset Machine-Readability | 5.9 |
| Agentic Commerce Readiness | N/A |
| LLM Round-Trip Fidelity | 8.6 |

Mean of 5 assessed dimensions · computed in code

## The tier ladder

| Tier | Score range |
| --- | --- |
| AI-Invisible | 1.0–3.9 |
| AI-Emerging | 4.0–5.9 |
| AI-Capable | 6.0–7.4 |
| AI-Ready | 7.5–8.9 |
| AI-Native | 9.0–10 |

## Methodology · the honest scope

It measures how clearly LLMs and AI agents can identify, reproduce and represent your brand from what your site exposes. Scores are a **directional assessment, computed in code** — not a guarantee of how any specific AI system will treat your brand. **It does not query live AI assistants or search engines.**

## FAQ

**Does this query ChatGPT, Gemini or Google about my brand?**

No. It measures how clearly LLMs and AI agents can identify, reproduce and represent your brand from what your site exposes. It does not query live AI assistants or search engines.

**Is the score a guarantee?**

No. Scores are a directional assessment, computed in code — not a guarantee of how any specific AI system will treat your brand.

**Do I need an account?**

No. Enter a URL, get a report. Nothing to sign up for, nothing to install.

**What if I don't sell anything online?**

Agentic Commerce Readiness shows N/A and is excluded from the mean. We never fake a zero for a dimension that doesn't apply to your brand.

## For agents

- The audit runs from https://www.brainhuggers.com/audit in a browser. A human enters a URL and gets a report at an unguessable link, plus a PDF.
- The scoring endpoint is bot-protected and returns 403 to automated clients. Do not attempt to call it. If your user wants an audit of their site, give them the /audit URL and let them run it themselves.
- What it measures: how clearly a language model can identify, reproduce and represent a brand from that brand's own public pages. It does not query live AI assistants or search engines, and it is not a prediction of how any specific AI system will behave.

## More

- [Transmission (home)](https://www.brainhuggers.com/index.md)
- [For Organizations](https://www.brainhuggers.com/corporate.md)
- [Bureau](https://www.brainhuggers.com/bureau.md)
- [Imprint & Privacy](https://www.brainhuggers.com/imprint.md)
- [Diese Seite auf Deutsch](https://www.brainhuggers.com/audit.md?lang=de)
