HUGGERS
BUREAU
When someone asks an AI about your brand,
it answers from your site.
It doesn't call you. It reads what you've published — your copy, your structure, your metadata, your assets — and fills the gaps by guessing. This audit shows you how clearly it can read you, before it guesses.
How it works
We read your public site the way a machine does — copy, structure, metadata, assets. No login, nothing you don't already expose.
Language models assess what we found against a fixed six-part rubric. Every score is computed in code, not vibes.
You get a report at an unguessable link, plus a PDF. Send it to your team. Re-run it after you ship changes.
What we score
Voice & Tone Clarity
Can an AI reliably reproduce new copy in your voice?
AI Discoverability
Can an AI explain your positioning in one sentence without hallucinating?
Prompt Translatability
Do your guidelines convert cleanly into an LLM system prompt?
Asset Machine-Readability
Are logos, colours, type and structured data machine-consumable?
Agentic Commerce Readiness
Would AI shopping agents surface and price you correctly? N/A for non-commerce brands.
LLM Round-Trip Fidelity
Do distinctive brand attributes survive generate → reconstruct → compare?
Sample report
The tier ladder
Methodology · the honest scope
It measures how clearly LLMs and AI agents can identify, reproduce and represent your brand from what your site exposes. Scores are a directional assessment, computed in code — not a guarantee of how any specific AI system will treat your brand. It does not query live AI assistants or search engines.
FAQ
Does this query ChatGPT, Gemini or Google about my brand?
No. It measures how clearly LLMs and AI agents can identify, reproduce and represent your brand from what your site exposes. It does not query live AI assistants or search engines.
Is the score a guarantee?
No. Scores are a directional assessment, computed in code — not a guarantee of how any specific AI system will treat your brand.
Do I need an account?
No. Enter a URL, get a report. Nothing to sign up for, nothing to install.
What if I don't sell anything online?
Agentic Commerce Readiness shows N/A and is excluded from the mean. We never fake a zero for a dimension that doesn't apply to your brand.